--- title: Kokuu Ramen - A Social Media Frenzy description: See how Best POS helped Kokuu Ramen go from 0 to 1,000+ followers, influencer buzz, and packed tables in weeks using a Grand Opening strategy. image: https://www.bestpos.io/hubfs/ext1.jpg --- [Local Marketing](https://www.bestpos.io/success-stories/tag/local-marketing) [Grand Opening Marketing](https://www.bestpos.io/success-stories/tag/grand-opening-marketing) # Kokuu Ramen - A Social Media Frenzy Introduction Kokuu Ramen, based in St. Louis, Missouri, brings a fresh, flavorful twist to traditional ramen. As a new brand entering a competitive food scene, Kokuu Ramen partnered with BestPOS to execute a full-scale Grand Opening campaign. The objective was to build brand recognition, attract a loyal local following, and create real momentum on social media from day one. Challenge On Hand Kokuu Ramen had a strong brand concept and a unique menu, but zero digital presence prior to launch. Key challenges included: Starting From Scratch: The business had 0 followers on both Facebook and Instagram. Standing Out Locally: The ramen space in St. Louis is competitive, and getting early attention was critical. Driving Immediate Foot Traffic: Turning social media buzz into full tables was a top priority. ** The Proposal/Strategy** To tackle these challenges, BestPOS implemented its Grand Opening Package, a proven strategy combining organic growth tactics and influencer marketing to build a strong launch foundation. Highlights of our approach: Social Media Account Setup & Growth: We launched and branded Kokuu Ramen’s social channels, using local geo-targeted campaigns to build immediate awareness. Influencer-Focused Content Strategy: We identified and invited local foodie influencers to visit, creating authentic content and excitement around the grand opening. Content Optimization: We designed visually engaging posts, optimized the interior for photo moments, and encouraged diners to tag the restaurant. Ad Campaigns to Amplify Reach: Facebook and Instagram ads boosted influencer content and targeted local food lovers within a 12-mile radius.   **Influencer Marketing + Organic Growth** **![4-May-27-2025-11-31-29-7246-AM](https://www.bestpos.io/hs-fs/hubfs/4-May-27-2025-11-31-29-7246-AM.png?width=574&height=481&name=4-May-27-2025-11-31-29-7246-AM.png)**                                                                                                          Credit: [https://www.instagram.com/2inthelou/](https://www.instagram.com/2inthelou/)     ![5-May-27-2025-11-32-06-6873-AM](https://www.bestpos.io/hs-fs/hubfs/5-May-27-2025-11-32-06-6873-AM.png?width=581&height=487&name=5-May-27-2025-11-32-06-6873-AM.png)   ![6-May-27-2025-11-33-03-4671-AM](https://www.bestpos.io/hs-fs/hubfs/6-May-27-2025-11-33-03-4671-AM.png?width=581&height=487&name=6-May-27-2025-11-33-03-4671-AM.png)   **Results** The results of the campaign far exceeded expectations: Total Organic Followers: Over 1,000+ on both Instagram and Facebook within the first month Influencer Reach: Dozens of St. Louis-based content creators shared reels, stories, and posts Engagement: Thousands of likes, shares, and comments across platforms Visibility: Dozens of customer-generated posts tagged Kokuu Ramen within days of opening In-Store Impact: A consistent stream of new customers citing “Instagram” or “Facebook” as how they discovered the restaurant   **Conclusion** With the help of BestPOS’s Grand Opening Marketing and a curated influencer experience, Kokuu Ramen went from unknown to buzzworthy in just a few weeks. The success of this launch proves how a smart digital strategy and local influencer outreach can turn an opening into a movement—and build a loyal community from day one.   Interested In Reaching Your Local Community And Creating A Buzz? [ Let's Connect ](https://www.bestpos.io/contact)   Tags: [Local Marketing, ](https://www.bestpos.io/success-stories/tag/local-marketing) [Grand Opening Marketing](https://www.bestpos.io/success-stories/tag/grand-opening-marketing) ![Abdullah Chaudhry](https://www.bestpos.io/hs-fs/hubfs/Untitled%20design-Jan-03-2024-08-56-48-8728-AM.png?width=120&height=120&name=Untitled%20design-Jan-03-2024-08-56-48-8728-AM.png) **[Abdullah Chaudhry](https://www.bestpos.io/success-stories/author/abdullah-chaudhary-bestpos)** May 27, 2025 4:32:04 PM As a Digital Marketing Manager at Best POS Restaurant Marketing Agency, Abdullah crafts strategies that turn clicks into culinary success. Abdullah's expertise fuels our commitment to elevating your restaurant's online presence. ## Related Articles [![The Juicy Crab – Mother’s Day National Marketing Campaign](https://www.bestpos.io/hs-fs/hubfs/Blog%20Banner%20Images-2.png?width=500&height=500&name=Blog%20Banner%20Images-2.png) The Juicy Crab – Mother’s Day National Marketing Campaign Omar Hasan • Sep 30, 2025 8:56:02 AM ](https://www.bestpos.io/success-stories/the-juicy-crab/mothers-day-2025-national-campaign) [![The Juicy Crab – Father’s Day 2025 National Marketing Campaign](https://www.bestpos.io/hs-fs/hubfs/Blog%20Banner%20Images%20(1)-1.png?width=500&height=500&name=Blog%20Banner%20Images%20(1)-1.png) The Juicy Crab – Father’s Day 2025 National Marketing Campaign Omar Hasan • Sep 4, 2025 3:01:08 PM ](https://www.bestpos.io/success-stories/the-juicy-crab/fathers-day-2025-national-campaign) [![The Juicy Crab Carrollton's Social Media Win- From Launch to Lunchtime Rush](https://www.bestpos.io/hs-fs/hubfs/54a1987b-c180-4d35-a266-e243b2b427c1.jpg?width=500&height=500&name=54a1987b-c180-4d35-a266-e243b2b427c1.jpg) The Juicy Crab Carrollton's Social Media Win- From Launch to Lunchtime Rush Omar Hasan • Jun 5, 2025 9:01:12 AM ](https://www.bestpos.io/success-stories/the-juicy-crab/carrollton/social-media-win) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Abdullah Chaudhry", "url" : "https://www.bestpos.io/success-stories/author/abdullah-chaudhary-bestpos" }, "dateModified" : "2025-12-03T12:55:03.247Z", "datePublished" : "2025-05-27T20:32:04.000Z", "headline" : "Kokuu Ramen - A Social Media Frenzy", "image" : [ "https://www.bestpos.io/hubfs/ext1.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.bestpos.io/success-stories/kokuu-ramen/st-louis/social-media-launch", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.bestpos.io/hubfs/logo-white.png" }, "name" : "Best POS Restaurant Marketing Agency" } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.bestpos.io/success-stories/kokuu-ramen/st-louis/social-media-launch#article", "@type" : "Article", "articleSection" : "Best POS Restaurant Marketing Agency Success Stories", "author" : { "@type" : "Person", "name" : "Abdullah Chaudhry", "url" : "https://www.bestpos.io/success-stories/author/abdullah-chaudhary-bestpos" }, "description" : "See how Best POS helped Kokuu Ramen go from 0 to 1,000+ followers, influencer buzz, and packed tables in weeks using a Grand Opening strategy.", "headline" : "Kokuu Ramen - A Social Media Frenzy", "inLanguage" : "en", "isAccessibleForFree" : true, "keywords" : [ "restaurant social media case study", "Kokuu Ramen St. Louis", "restaurant grand opening marketing", "influencer marketing for restaurants", "social media launch strategy", "local restaurant marketing" ], "mainEntityOfPage" : { "@id" : "https://www.bestpos.io/success-stories/kokuu-ramen/st-louis/social-media-launch", "@type" : "WebPage" }, "publisher" : { "@id" : "https://www.bestpos.io/#organization", "@type" : "Organization", "logo" : { "@type" : "ImageObject", "height" : 50, "url" : "https://7585755.fs1.hubspotusercontent-na1.net/hubfs/7585755/Best%20POS%20Logo%20-%20Website%20Header.png", "width" : 139 }, "name" : "Best POS Restaurant Marketing Agency", "url" : "https://www.bestpos.io" }, "url" : "https://www.bestpos.io/success-stories/kokuu-ramen/st-louis/social-media-launch" } ```